Boutique magazine publisher Boutique Professional Media has announced the launch of Boutique Menswear – a new free digital trade title for independent menswear retailers.
With the first issue landing this summer, the new online publication will deliver the latest menswear industry news, product launches, retail insight and commercial collections directly to the inboxes of menswear indies across the UK.
Two digital issues will launch each year alongside a newsletter published every two months, offering buying inspiration, practical business advice and industry insight tailored to the independent menswear sector.
Julie Neill, publisher and owner of Boutique Professional Media, says: “Menswear has long deserved its own dedicated trade platform focused specifically on the needs of independent retailers.
“There is a strong and passionate menswear community in the UK, but very few media spaces speaking directly to it. Boutique Menswear has been created to champion that sector while delivering commercially focused editorial offering practical advice and inspiration that independents can genuinely use.”
James Crabtree, head of fashion at INDX, adds: “It’s fantastic to see a fresh new trade title entering the menswear space. The INDX National Menswear Show has consistently proven that this sector is thriving, specialist and in demand. Menswear deserves dedicated focus, expertise and editorial investment, and we’re excited to support Boutique Menswear as a media partner that shares that commitment.”
Boutique Menswear launches later this summer. Subscribe here.