Born from a dream, designed and nourished in St James, bringing together the spirit and heart of central London galleries, ateliers and private clubs.

Behind the history of tradition threads a line of bohemian nights in trendy restaurants and vibrant clubs; fashion and icons converge, stories are made, dreams are realized.

Zuggar offers a contemporary line of scarf’s and shawls, accessorized with new cashmere tees and iconic ‘Pierre Cardin’ dresses, with a twist of freshness for the woman who is active, a leader, on the go, savvy or simply wants to wrap a piece of affordable luxury around themselves.

Made from a cashmere silk mix, the scarves are deliciously soft and luxurious, in a vibrant palette which fits easily into any wardrobe.

Every item worn is a piece of London that travels with you wherever you go, reinterprets these dreams and desires and is made from the finest natural materials to support local communities.