Celebrate Indie Month and share your in-store marketing stories to help boost your local retail community


To celebrate Independent Retailer Month kicking off earlier this week, a unique new website for independent retailers, Shop4pop.com, is calling on indies to respond to a short survey about their in-store marketing.

Shop4pop.com is an online solution for off-the-peg printed advertising displays aimed at SME retail businesses, and the team behind it would value your thoughts on what smaller businesses are challenged with when it comes to selling more in-store.

The short survey should take only 5-10 minutes to complete, and a detailed report of the results will be sent to all participants.

Insights from the survey will help your and other businesses to better understand how they can continue to promote their store to the local community, attracting more passers-by and converting more sales.

Independent Retailer Month is a free annual campaign that encourages small local businesses to club together to increase footfall into towns and villages across the UK, throughout July and beyond.

Take part at Surveymonkey.com/s/indieretail

Deadline for responses is Thursday 31st July 2014.

For more information on how to get involved with Independent Retailer Month, visit