Leicester based leather goods brand, Zatchels, this week took a step to strengthen its prospects in Asia by welcoming a visit from UK Trade & Investment’s (UKTI) head of trade & investment for Vietnam.
Douglas Barnes, HM consul general Ho Chi Minh City and director of trade and investment Vietnam, visited the company’s East Midlands headquarters to help them get a foot in Vietnam.
Zatchels make over 25 styles of bags, some available in over 20 colour options, which are exported to 90 countries across the globe. The business exports 35 per cent of its £3.5m turnover and now has its sights firmly set on Vietnam and the rest of the ASEAN markets.
Barnes said: “Zatchels’ international vision is to be commended.Vietnam is one of the fastest growing markets in the world and there is a huge demand for products as consumer spending power continues to grow. It has a young and dynamic population – with 60 per cent under the age of 30.”
He added: “I am impressed with Zatchels’ hugely ambitious approach to exports which has placed them at the top of their game and I’m keen to help them develop their business in Vietnam.”
Dean Clarke, managing director for Zatchels said: “Exporting is a growing and vastly important part of our business plan for 2015 onwards and we hope to include Vietnam in those plans, along with other important areas of South East Asia and the Pacific region.
“Meeting with Mr Barnes gave us the opportunity to further investigate this emerging high growth country in more detail and potentially make influential contacts to help us grow our business in this exciting market.”
Compiled by HM Revenue and Customs the latest trade figures, released on 5th March, showed that last year companies in the East Midlands achieved £19.8 billion of exports.
Regional director, Ian Harrison said: “The East Midlands retains a solid base to build from as global economies continue to recover.The challenge we face in the new financial year ahead is to ensure we are poised to capitalise on opportunities as they emerge, which may require local companies to look beyond the traditional markets where they already have a presence.”
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