Intimate apparel trade show Wonderland is set to return to the Sheraton Grand London Park Lane this January, with organisers confirming another three-day showcase of lingerie, nightwear and swimwear.
Opening on Sunday 25 January, the show will present a curated mix of premium and emerging labels with over 100 exhibitors already confirmed. Among the brands unveiling their latest collections are Gossard, Triumph, Wacoal, Wolford, Miraclesuit, Blackspade, Aubade and Girlfriend Collective.
The show’s next edition will showcase a broader ready-to-wear offer alongside specialist collections such as Ms A London’s line designed for transgender women. Buyers will also be able to explore period underwear plus post-surgery and life-stage focused innovations across the show floor.
Wonderland’s popular Buyer’s Library returns this season, joined by networking opportunities including the Soak Wash cocktail afternoons and the complimentary “buyer’s lunch on Lisca.” The event will also continue its partnership with Curve New York to support British brands breaking into the US market.
Founders Nicky Clayton and Lucy Dowler of Philippa Bradley Agency say the number of early registrations highlights the show’s growing value: “With buyers confirmed from as far as Australia and the US alongside the very best in the UK, the response has been encouraging. Wonderland has always been designed as an experience rather than a standard trade show. It is where the best of the best come together to connect and draw inspiration.”
Now in its fifth season, Wonderland has quickly established itself as one of the UK’s leading trade shows for lingerie, nightwear and swimwear. The event was created in response to industry demand for a dedicated London event and is known for its mix of heritage names alongside emerging talent.
The next edition of Wonderland takes place from 25 – 27 January at the Sheraton Grand London Park Lane; register for free entry here.