The UK’s most exciting celebration of independent fashion and lifestyle retail is back for its fifth year – and it’s bigger and better than ever! The Boutique Star Awards 2025 is officially open for entries and indies and suppliers are encouraged to put their businesses forward to celebrate their team’s most recent achievements.
This year we’ve added several new categories to the mix so we can honour even more amazing retailers, brands and agents. There are 20 awards for the taking, with nine for indies, eight for suppliers and three special nomination-only categories. Among these is an exciting new award for Favourite Supplier of the Year, which will be voted for by Boutique magazine readers for the first time.
For retailers, we’ve introduced a new Online Shop of the Year award that is open to both bricks-and-mortar retailers with an e-commerce site as well as multi- brand pure-play independents. Judges will be looking for an exceptional e-commerce operation – from standout website design with seamless functionality to an outstanding shopping experience.
Meanwhile, in light of the ever-growing need to nurture repeat customers, new category Loyalty Programme of the Year will recognise indies with a leading retention strategy. The winning programme will be easy to use, provide genuine benefits, and encourage returning customers. So, if you’ve created a system that you’re proud of, we want to hear from you!
Likewise, this year we’ve also added an award for Manager of the Year. The judging panel will be looking for a dedicated and inspirational manager who demonstrates exceptional commitment, business acumen and a passion for retail. So now’s the perfect time to celebrate your most outstanding leaders.
Finally, this year’s line-up also includes Charity Partner of the Year to honour indies who are actively supporting local charities and worthy causes. The winner will have a genuine desire to give back to the community – whether by organising fashion shows, fundraisers or raffles, volunteering time to support a special cause, or using their platform to raise awareness.
Could your business be next to join the illustrious BSA hall of fame? Don’t miss your chance to be recognised as one of the UK’s top independent retailers and suppliers – enter now!